Hotel Studart is on Rua Vinte e Cinco de Março, in the centre of Fortaleza, the capital of Ceará. The city is one of the main tourist destinations on the northeastern coast, known for its urban beaches, such as Praia de Iracema, and its lively Beira-Mar seafront promenade.

Fortaleza is also known for its nightlife centred on forró music, and as a gateway to the dunes and coloured cliffs of the Ceará coast, including nearby destinations such as Jericoacoara and Cumbuco.